Email

The Complete Guide to Email Waitlists

looking into

If you’re launching something new — an app, course, or community — you don’t always need to launch to everyone. Sometimes, the smartest move is to launch to a waitlist. Email waitlists are quietly powering some of the most successful…

Core Principles of Winning Customer Support Emails

writing email in a laptop

Before you read anything, I want to say that I’ve worked for Amazon.com customer support as an email consultant for more than a year. That was my first job. There I learned to think from customer’s shoes, addressing their problems…